Heating up the Bocce Courts
What better way to spend a workday, than to be outside, playing bocce ball? Matchstick did just that on a Friday afternoon, when a quaint park in the middle of Little Italy played host to our second...
View ArticleBang You’re It
Matchstick teamed up with Coty to celebrate the Canadian release of the new Marc Jacobs men’s fragrance BANG. By reaching out to some of our favourite lifestyle and fashion bloggers, we gave them a...
View ArticleTipp-Ex: NSFW
Students typically dread back to school shopping advertisements because they are an unwanted reminder that summer vacation is almost over. Tipp-Ex overcame this challenge by introducing an interactive...
View ArticleCreative Crush: Corona Light
In late 2010, Corona Light ran a simple contest on their Facebook page. They offered the chance to have your Facebook display picture prominently showcased on an interactive digital billboard in the...
View ArticleStyle Your Brand
To kick off Toronto’s 2011 LG Fashion week, Matchstick and Transcontinental Media partnered to host a fashion and beauty blogger event entitled Style Your Brand. The event was part of Matchstick’s...
View ArticleReady, Set, Style!
On the evening of Sunday, August 21st, Matchstick partnered up with Addition Elle to coordinate the first ever Addition Elle Blogger event. Plus sized style and fashion bloggers were invited to put...
View ArticleCo-Creating Success
When asked by Chrysler to design a campaign that created online buzz for Jeep, Matchstick thought beyond the traditional content creation strategies. As the voices of bloggers and consumers continue...
View ArticleMatchstick to Chair Social Media Marketing Conference
Open Dialogue’s 5th annual Social Media Marketing conference will be held at the Old Mill Inn in Toronto on February 22 and 23, 2012. The two-day event will feature a variety of seminars from industry...
View ArticleWendy’s Twitter Game Show
If you were walking by 6th street or riding the 6th subway line in New York this past October, you probably noticed ads for a 140 character game. The ads did not explain the purpose of the game and did...
View ArticleBlogger Spotlight:@KendallErica
www.Kendalldonaldson.com @kendallerica Want to know how to rock sequin pants for the holidays? or how to style those hip flashback Cougar Boots? Then look no further, Kendall Donaldson is one of our go...
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